Within our logo lies the very essence of
Reconnecting Northland…


Korari / Harakeke / NZ Flax

A symbol of connectivity – both for our
biodiversity and our peoples



Hutia te rito o te harakeke,
kei hea te komako e ko?

If the central shoot of the flax is plucked,
where then will the bellbird sing?

  • An important food source for native birds and insects
  • A unique restoration plant – grown in wetlands and dunes, stream banks and forest margins
  • An indicator of healthy and flourishing natural environments


Whiria te muka tangata

Bind together the strands of humanity

  • A taonga in traditional and contemporary Maori society
  • Strong and versatile, used for clothing, fabrics, ropes, building, fishing, medicine, food, weaving and artwork
  • Central to trade and industry in the early days of European settlement